PROFILE

MINIMIS leads the luxury illumination market with the world’s most minuscule luminaires – feats of design and engineering that are individually hand-crafted to the highest standards of quality. Our luminaires employ only the finest, most meticulously selected of all-resistant materials, and feature custom, precision-crafted optics that are engineered – to the most demanding of tolerances – to operate error-free in our astonishingly minuscule fixture form factors. Natively waterproof, without need for gaskets or seals, our luminaires offer unparalleled elegance, luxury, and performance in all environments, from warm, enveloping interiors, to the most inhospitable of marine, desert, and arctic conditions. Such hallmarks underscore the exigencies of design vision in luxury residential, hospitality, civic/institutional, and high-end yacht-building projects.

MINIMIS performs its research, development, and manufacturing in-house – harnessing emerging technologies and new materials, coupled with a clean, modern design pedigree – ensuring that our vision and our commitment to the minuscule continue to bolster our groundbreaking strides in design, performance, and quality.  MINIMIS controls every stage of the manufacturing process, with redundant QA/QC at every phase. Through surveys and personal outreach, we maintain close involvement with our clients, designers, and our dealers, internalizing their valued feedback as inspiration for future product developments and refinements.

From the very first prototypes and production luminaires that MINIMIS develops, our guiding vision has been to create luminaires that, at once, are minuscule in size, adhere to elegant, minimalist, unobtrusive design tenets, and are powerful in light output. This principle stems from the desire of architects and lighting designers to be able to offer their clients’ projects the effect of light, without the luminaire itself being visible.

The advent of LEDs brought hope that luminaires would shrink considerably in size. However, an LED still generates a considerable amount of heat, and if not efficiently dissipated, the heat will quickly destroy the LED, resulting in the unfortunate requirement for LEDs to be equipped with large, unwieldy heat sinks that negate the size advantages that LEDs could offer. “With this in mind,” MINIMIS founder Lorenz explains, “I set about developing an LED/optics base-module that was minuscule, natively waterproof, effectively managed heat, and that emitted a remarkable amount of light.” In 2010, upon developing a successful, stable base-module that formed the basis for MINIMIS’ popular LP-series of luminaires, Lorenz designed fixture housings that facilitated the heat dissipation of the MINIMIS base-module, and that would be sleek and minimal, even when the light is off.

Our in-house consultants provide technical and design assistance to lighting designers, interior designers, architects, landscape architects, and yacht designers to select the appropriate luminaire, with the most suitable of accessories, for the ideal environment.

MINIMIS is present worldwide through a vast register of distinguished, carefully curated professional representatives, who are rigorously trained in MINIMIS’ offerings, advantages, and installation methods.

MINIMIS was founded in 2008 by ALEXANDER LORENZ, who designed all our luminaires, inside and out, including housings, optics, and electronics, and who developed and personally oversees our production processes.

ORIGIN – Atlanta, Georgia, USA 

BACKGROUND – Product Design. Engineering. Management 

KEY INFLUENCES – Geoffrey Bawa, Pierre Koenig, Roberto burle Marx, Marcio Kogan, Zaha Hadid, Sir Richard Francis Burton, Lord William Rees-Mogg, James Dale Davidson, Max Paul Lorenz MD FACS

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